Career Revive case study - FUJIFILM

Workforce Australia Employment
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Innovating #beyondthefilm for women in STEM

FUJIFILM Australia (FUJIFILM) distributes imaging equipment and services to the photographic, medical and graphic systems markets. FUJIFILM is committed to improving their gender balance across the organisation. They are particularly focused on supporting women returning to or transitioning into science, technology, engineering and mathematic (STEM) careers.

FUJIFILM have focused their efforts in three areas:

  • changing the way the public views the business
  • flexible work
  • getting support from the business for implementing the Workforce Australia - Career Revive Action Plan.

FUJIFILM have received strong executive support for the Action Plan. Actions FUJIFILM are undertaking include:

  • increasing its presence and sharing its commitment to equity and diversity on LinkedIn. It has done this by:
    • posting about its employee value proposition (including access to interesting work)
    • showcasing employees and good news stories
  • focusing on its approach to hybrid and flexible working arrangements. They implemented a hybrid and flexible working approach where individual teams agree upon arrangements according to their working priorities
  • using the Triiyo platform (a human-centred connectivity tool) to tailor the peer and managerial supports available for:
    • returning parents
    • parents on or embarking on leave
    • managers and team members
    • those transitioning to retirement
    • those taking extended personal leave
    • those embarking on a career break
  • HR sponsors working collaboratively with executive leaders to resource Workforce Australia - Career Revive action items.

FUJIFILM are working on:

  • educating division managers and recruitment staff about career gaps to reduce bias in the FUJIFILM system and processes
  • adjusting the language used in communications, policies and processes to be more inclusive and returner friendly ensuring returners feel welcome and supported
  • establish a parent network to provide a peer support system for parents returning to work
  • increasing flexible working supports for parents.
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The business has participated in the Workforce Australia - Career Revive program and has accepted their Career Revive Action Plan.

The business is striving to mature attraction, recruitment, and retention practices for women returning to work in their business.